
People are already turning to ChatGPT, Claude, and Gemini to ask what to buy, whom to trust, and which brands to choose.
The user behavior shift has already happened. The question is how thoughtfully brands respond.
Find out how to monitor presence and why your brand is not showing up in AI recommendations, and what marketers can do before competitors take your spot.

People are already turning to ChatGPT, Claude, and Gemini to ask what to buy, whom to trust, and which brands to choose. The user behaviour shift has already happened.
Find out how to monitor presence, why your brand may not be showing up in AI recommendations and what marketers can do before competitors take your spot.

What is GEO?
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GEO (Generative Engine Optimization) is the practice of optimizing how brands appear in AI-generated answers and recommendations.
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It’s the next layer beyond SEO, as visibility expands to AI platforms where users are already searching.
Your audience is already there!
-
Nearly 60% of consumers already use ChatGPT, Gemini and Claude for product research instead of Google.
-
When users ask for recommendations, AI shows a short list and if your brand isn’t there early, it’s much harder to appear later.
What is GEO?
-
GEO (Generative Engine Optimization) is the practice of optimizing how brands appear in AI-generated answers and recommendations.
-
It’s the next layer beyond SEO, as visibility expands to AI platforms where users are already searching.
Your audience is already there!
-
Nearly 60% of consumers already use ChatGPT, Gemini, and Claude for product research instead of Google.
-
When users ask for recommendations, AI shows a short list, and if your brand isn’t there early, it’s much harder to appear later.
People are already turning to ChatGPT, Claude, and Gemini to ask what to buy, whom to trust, and which brands to choose.
The user behavior shift has already happened. The question is how thoughtfully brands respond.
Find out how to monitor presence and why your brand is not showing up in AI recommendations, and what marketers can do before competitors take your spot.
How Marketers Get
Their Brand Recommended by LLMs
What this webinar will help you understand
How LLMs process information and form responses.
What affects visibility on technical, content, and external levels.
How brands appear in AI-generated recommendations.
Why PR and third-party mentions are becoming important again.
What matters beyond traditional SEO.
Where to start & where to go.
What this webinar will help you understand
How LLMs process information and form responses.
How brands appear in AI-generated recommendations.
What matters beyond traditional SEO.
What affects visibility on technical, content, and external levels.
Why PR and third-party mentions are becoming important again.
Where to start & where to go.
Why attend
Understand GEO.
See how AI visibility differs from search.
Learn what is already changing.
Get a practical framework for next steps.
Approach the topic early and with clarity.
Why attend
1. Understand GEO.
2. See how AI visibility differs from Google search.
3. Learn what is already changing.
4. Get a practical framework for next steps.
5. Approach the topic earlier than the others.

Meet the Speaker!

Natali has been working in marketing since 2010, both in house and as an external agency with different brands and across different markets, on both B2B and B2C products and solutions.
Those who worked with her value her careful approach to each brand, her ability to dive deep and understand the market and the audience, her ability to adapt marketing and communications tactics and campaigns to real business needs.
Her work is trusted for being thoughtful, precise and every time deeply tailored to context.
Where are you in AI responses & recommendations?
Where are you in AI responses
& recommendations?

Where are you in AI responses
& recommendations?
